Announcements.
They put your mind right into a bag, and they take it wherever they want.
Malcolm X
In contrast to the Kantian, the categorical imperative of the culture industry no longer has anything in common with freedom. It proclaims: you shall conform, without instruction as to what; conform to that which exists anyway as a reflex of its power and omnipresence. The power of the culture industry’s ideology is such that conformity has replaced consciousness.
Theodore Adorno